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One thing that is very important to include in terms and conditions is a governing law and choice of law clauses. The reason why a governing law clause is used is because you get to declare which legal rules customers should adhere to and which actions are enforced if those rules are violated. It is quite common to find a governing law clause in contracts as well as legal agreements like terms and conditions, because they are contracts between users and providers. In the event you want to see th… Continue reading

Terms and conditions (also referred to as T&C, ToS and ToU) are as old as agreements and contracts. They can be composed of requirements, rules, special arrangements, provisions and standards. All of these make an integral part of a contract. One must agree to abide by all of them in order to use a service or make an online purchase. Clicking on accept terms and conditions button whenever we are registering on website, downloading an app, or in our case signing up for services or making an onlin… Continue reading

A privacy law or privacy policy is a legal text that is used to notify users or visitors of a particular website, or how their personal information will be used. In other words, if you are running a website that requires its users to leave their personal information, you should also have a privacy policy on that website. Even though privacy laws or policies are legal documents, you should ensure that these texts are crafted so that they are easy to understand and accurate. It would be extremely… Continue reading

Ever since Ray Tomlinson invented email back in 1972, this channel of communication has been exponentially growing. Today, emails are not only being used for correspondence between people, but also in business to client (B2C) and business to business (B2B) correspondence. Besides, email marketing is still a huge thing and there is no reason to expect that things will change anytime soon. There are many things by which you can differentiate formal and informal email messages. One of these things… Continue reading

One of the best ways to secure your customers' interests is through return and refund policy. When your return and refunds policy is buyer friendly, buyers will be loyal to you as they will have a sense of security that binds them to you. Few customers will maintain relationship with a brand that isn't committed to their satisfaction. The biggest question potential buyers have is what you would do if they do not like what they have bought from you and oftentimes, the response you have to this qu… Continue reading

Cookies are small text files with snippets of information stored on the user's browser. Such a storage happens when the user visits a website. Cookies may contain a wide array of information, from the very basic like the user's name to more complex information such as time spent by the user on the website, pages viewed, their preferences, etc. Cookies aid towards creating a smoother experience for the user. With the information stored about the user's browsing history and the many ways in which… Continue reading

One of the great things about living in the internet age is the ease with which anyone can start their own website. You don’t need to have the backing of a large corporate to get up and running on the web – any individual with internet access can have a site live online in just minutes. For those with an entrepreneurial spirit, this is a great thing indeed. If you would like to start your own business, a website provides you with access to millions of potential customers for a very small investm… Continue reading

Any site that has any form of interaction with its users, whether eCommerce, blog, social media, or professional, should include a terms and conditions page within it. This article defines terms and conditions, explains why it is important, and provides examples from well-known websites, which demonstrate good practice in this regard. What are terms and conditions Terms and conditions is a page on a website which sets out the rights and responsibilities of anyone using the site. It effectively f… Continue reading

Any site that requires users to sign up or provide any personal data is required by law to have a privacy policy. This article explains what a privacy policy is, who needs one, what it needs to include and how to create privacy policy. What is privacy policy A privacy policy is a statement contained on a website that details how the operators of the site will collect, store, protect, and utilize personal data provided by its users. The definition of personal data includes names, addresses (physi… Continue reading

It is a good idea for all eCommerce websites to establish a refund policy, yet many site owners don't know where to get started on this task. Hopefully, when you have finished reading this article, you will have a clear picture of just what you need to do in order to create refund policy that will not only yield happy customers but will also improve your sales. If you own an online business, you are sure to get a thrill each time someone makes a purchase from your website. The whole point of bei… Continue reading