Transparency is a concept that involves providing information to users in a clear, accurate, and timely manner. On websites, transparency can involve having a dedicated page for Frequently Asked Questions (FAQs), sharing contact information so users can reach out with questions/concerns, displaying information about the company or organization’s mission and values, and creating policies that are easy-to-understand and follow. Additionally, transparency also includes being open and honest with users when mistakes occur. Transparency allows users to have complete confidence in any service or product they may be considering from a particular website.